Lessons-Learned Listicle 800β1200 ch
5-7 numbered insights from the call. "7 things I got wrong about pricing in my first 3 years β and what works instead."
Build-in-Public Update 600β1000 ch
Recent ship/launch/pivot with specifics. "Week 4 of [project]: here's what broke. We expected X. We got Y."
Origin Story Hook 1000β1500 ch
Vulnerable open + before/after arc + tie-back. "I sold my first company at 32. I had no idea what I didn't know."
Framework With Name 800β1200 ch
Coin + apply a named concept. "The Pain Ladder: why most copywriters anchor too low. Step 1: ..."
Anti-Hot-Take 800β1100 ch
Steelman the popular take, then dismantle. "Everyone's saying [popular take]. I think the opposite. Here's why..."
Behind-the-Scenes Confession 700β1100 ch
Mistake + course-correction. "I almost killed [project] by [decision]. Here's why I thought it was right at the time..."
Specific-Client-Story 800β1200 ch
[anon]Client[/anon] before/after with numbers. "[anon]Sarah[/anon] came to me at $500K. She's at $2.5M now. Here's the one shift..."
Industry Pattern Observation 800β1100 ch
"I keep seeing X across [type]" + 3 manifestations. "I keep seeing the same trap in seven-figure DTC brands. It looks like this..."
Tool/Process Reveal 1000β1400 ch
Step-by-step workflow. "How I generate 22 voice-matched posts from a single coaching call in under 90 seconds. Step 1: ..."
Curated Thread 1000β1500 ch
5-7 short takes connected by a theme. "7 things I've learned about [topic] this year. 1. ... 2. ... 3. ..."
Question Bait 600β900 ch
Specific question for practitioners. "For [type of person]: when you hit [situation], do you [A] or [B]? I'm wrestling with this because..."
Soft Pitch Frame 900β1200 ch
Insight that subtly positions your offering. Used sparingly. Lead with value, hint at how you help.
π§ Inner-Game Origin 900β1400 ch Β· mindset
Long-form story where the turning point is a belief change, not a tactic. "For years I believed X. Then [moment]. Now the standard is Y."
π§ The Standard 600β1000 ch Β· mindset
Names one operating standard you hold, why most don't, what it looks like on an ordinary day. "Most operators cut this corner. I don't."